IIM K hosted its Twelfth research seminar on January 17, 2024, for the year 2023-24. It was conducted by Prof. RAVI RAMAMURTI Distinguished Professor of International Business & Strategy and Founding Director of the Center for Emerging Markets at Northeastern University. The topic was How can scholars use the Indian context to publish research that has universal relevance?
Abstract of the talk given below
How can scholars in Indian business schools do research that is locally relevant and impactful while also being theoretically interesting to academics everywhere? This is challenging, because leading management journals, dominated by Western editors and reviewers, don’t always understand or appreciate the problems faced in emerging economies like India. To illustrate how scholars can overcome this challenge, Prof. Ramamurti will draw on his experience with two streams of research that leveraged the Indian context to develop insights that had broader theoretical value: (1) the rise of new multinationals from countries like India (Ramamurti & Singh, 2009; Ramamurti, 2012); and (2) “reverse innovation” in healthcare (Govindarajan & Ramamurti, 2013; 2018a; 2018b). The prospects of publishing India-based research in leading management journals should improve significantly in the coming decade as India’s role in the global economy rises.