{"id":642,"date":"2015-09-17T05:19:02","date_gmt":"2015-09-17T05:19:02","guid":{"rendered":"http:\/\/researchblog.iimk.ac.in\/?p=642"},"modified":"2016-06-15T05:45:25","modified_gmt":"2016-06-15T05:45:25","slug":"in-governance-do-not-understimate-the-power-of-communication","status":"publish","type":"post","link":"https:\/\/researchblog.iimk.ac.in\/?p=642","title":{"rendered":"In governance, do not understimate the power of communication"},"content":{"rendered":"<div id=\"attachment_277\" style=\"width: 157px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/researchblog.iimk.ac.in\/wp-content\/uploads\/2014\/11\/kpurani.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-277\" class=\"wp-image-277 \" alt=\"Prof Keyoor Purani\" src=\"http:\/\/researchblog.iimk.ac.in\/wp-content\/uploads\/2014\/11\/kpurani.jpg\" width=\"147\" height=\"181\" \/><\/a><p id=\"caption-attachment-277\" class=\"wp-caption-text\">Prof Keyoor Purani<\/p><\/div>\n<div id=\"attachment_663\" style=\"width: 189px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/researchblog.iimk.ac.in\/wp-content\/uploads\/2015\/09\/Rudra1.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-663\" class=\"wp-image-663 \" alt=\"Rudra1\" src=\"http:\/\/researchblog.iimk.ac.in\/wp-content\/uploads\/2015\/09\/Rudra1.jpg\" width=\"179\" height=\"180\" srcset=\"https:\/\/researchblog.iimk.ac.in\/wp-content\/uploads\/2015\/09\/Rudra1.jpg 199w, https:\/\/researchblog.iimk.ac.in\/wp-content\/uploads\/2015\/09\/Rudra1-150x150.jpg 150w\" sizes=\"(max-width: 179px) 100vw, 179px\" \/><\/a><p id=\"caption-attachment-663\" class=\"wp-caption-text\">Prof. Rudra Sensarma<\/p><\/div>\n<p style=\"text-align: justify;\">Former Prime Minister Manmohan Singh was recently reported to have remarked that his successor is a more adept salesman, event manager and communicator than himself. Although this was meant as a backhanded compliment, is there a role that communication plays in governance? Prof. Rudra Sensarma and Prof. Keyoor Purani&#8217;s recent article in the Hindu Businessline explores the value of reaching out to the masses by balancing high tech with high touch.\u00a0 They describe how social media strategies can be used by governments for effective marketing and communication.<\/p>\n<p>Click <a href=\"http:\/\/www.thehindubusinessline.com\/opinion\/communication-the-name-of-the-game\/article7541534.ece\">here<\/a> to read the full article.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Former Prime Minister Manmohan Singh was recently reported to have remarked that his successor is a more adept salesman, event manager and communicator than himself. Although this was meant as a backhanded compliment, is there a role that communication plays in governance? Prof. Rudra Sensarma and Prof. Keyoor Purani&#8217;s recent article in the Hindu Businessline explores the value of reaching &hellip;<span class=\"clear\"><\/span><span class=\"read-more\"><a href=\"https:\/\/researchblog.iimk.ac.in\/?p=642\">Read more &raquo;<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[104],"tags":[],"class_list":["post-642","post","type-post","status-publish","format-standard","hentry","category-articles"],"_links":{"self":[{"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=\/wp\/v2\/posts\/642"}],"collection":[{"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=642"}],"version-history":[{"count":28,"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=\/wp\/v2\/posts\/642\/revisions"}],"predecessor-version":[{"id":993,"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=\/wp\/v2\/posts\/642\/revisions\/993"}],"wp:attachment":[{"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/researchblog.iimk.ac.in\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}