Consumer choice, de-consumption and business innovations – a research dialogue
Prof. Ram Krishnan, Research Professor at the School of Business Administration, University of Miami, USA delivered a seminar on the topic titled “Consumer choice, de-consumption and business innovations – a research dialogue”.
Abstract of the talk:
In this interactive session, Prof. Ram Krishnan initiated a research dialogue by sharing his perspectives on contemporary issues. He spoke on topics such as ‘Dynamic presentation of offers and consumer choice’, ‘De-consumption and new business models’ and ‘Innovations beyond service dominant logic’ to trigger discussions on research issues that revolve around challenges businesses face in today’s environment.
Video:
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